Individual registration is required for all Dealer attendees. Any co-worker, spouse, or family member who is involved in the business and plans to attend meetings or training is considered a "Dealer" attendee. 

Early Bird Rate | Through Dec. 22 | $149
Standard Rate | Dec. 23, 2025 - January 31, 2026 | $199
Late Rate | Starting February 1, 2026 | $219 

Dealers may bring a guest who is not involved in the business but would like to attend only social events. To register this type of guest, select "Dealer Guest" as the attendee type.

Early Bird Rate | Through Dec. 22 | $149
Standard Rate | Dec. 23, 2025 - January 31, 2026 | $199
Late Rate | Starting February 1, 2026 | $219 

This attendee type should be used for companies purchasing a booth in the exhibit hall but not purchasing a full sponsorship package. Exhibitor fees include registration for up to two company representatives, and up to two more can be added for $200 each. 

Early Bird Rate | Through Dec. 22 | $3,200
Standard Rate | Starting Dec. 23 | $3,500

This attendee type should be selected by all companies selecting the Diamond, Platinum, Gold, Silver, or Bronze level packages, as well as companies purchasing a sponsorship package offering. Partnership packages include registration for up to five company representatives for the Diamond, Platinum, and Gold levels. Silver level includes four, and Bronze packages include registration for up to three company representatives. Companies can add two additional representatives for $200 each. 

Early Bird Rate | Through Dec. 22 | 2.5% discount applies to package price
Standard Rate | Starting Dec. 23