Our Friday breakout sessions are designed to deliver practical strategies, tools, and insights you can immediately apply in your business. Each session is 60 minutes, and attendees will rotate through all topics.

TOPICS INCLUDE:

All In on the Mighty Promise: Consistency and Differentiation That Wins

The Mighty Promise:  What is it?  What does it mean?  How does it differentiate us?  Most importantly, how do you fulfill it?  This session will explore how consistency in delivery and stocking service, strip-and-tag discipline, utilizing MPACT, fill rate, communication, and providing a little bit extra directly impact customer loyalty, especially with Major Accounts.  Learn the standards, behaviors, and tools available that create trust, prevent service failures, and make Mighty indispensable to the customer.  This breakout provides a playbook for delivering the Mighty Promise every time.

All In on VS7 Chemical Performance: Driving Growth with Our Most Profitable Program

VS7 remains one of Mighty’s most powerful profitability drivers. This session provides a focused review of VS7 chemical opportunities and how to present the program effectively to customers. Attendees will learn key product details, explore service bay opportunities, and watch live demonstrations of VS7 services, including the new I2 and S38 Induction Service application tools. The session emphasizes practical product knowledge, hands-on learning, and sales techniques to drive growth with Mighty’s most profitable chemical program.

All In on Heavy-Duty: Strategies for Winning in HD Sales

This session outlines key strategies for capturing heavy-duty sales and approaches to target markets, including agriculture, construction, municipalities, refuse, and transportation. Attendees will learn how the Donaldson program supports growth through training, resources, and proven strategies. The discussion will include profitability, market opportunities, and real success stories. A representative from Donaldson will be on-site to help present the essentials for winning in the HD space.